Real Estate Developer Shares How To Invest In High Return Property Developments – Eugene Gershman And Lily Patrascu
Eugene Gershman, with nearly 20 years of experience in real estate and construction, has successfully managed high-return projects ranging from luxury single-family homes to large commercial developments. He offers a unique investment model that allows property owners to convert land into thriving communities without selling, avoiding taxes and maximizing long-term value. His strategy targets a 2x equity multiple or 100% return on investment over a 5–7 year period, often involving limited partners only after permits and financing are secured to reduce risk. Eugene also focuses on acquiring distressed assets at deep discounts, opening new opportunities for investors. One of his proudest projects, Park 12 in Bellevue, WA, transformed an overgrown creekside lot into a sold-out 12-unit townhouse community with a private park.
About The Guest
Eugene Gershman is a seasoned business executive with nearly 20 years of experience in real estate and construction. His expertise ranges from finance to technology and he prides himself with ongoing search for innovation and growth.
After a short stint in financial services, Eugene formally joined the family business in 2004. Under his leadership GIS successfully managed several real estate development projects ranging from construction of luxury single family custom homes to large commercial projects.
Gershman repositioned GISs niche to partner via joint ventures or co-GP structures with property owners and less experienced developers to bring their project to fruition.
Timestamp
0:00 Introduction to High Return Property Investments
0:17 Investing in Real Estate and Construction
0:41 US Property Development Focus
2:45 Passive vs Active Real Estate Investment
5:18 Unique Investment Strategies and Benefits
9:33 Target Returns and Investment Opportunities
21:10 Conclusion and Contact Information
About The Host
Lily Patrascu is an ultra-creative book publisher and personal brand strategist for thought leaders, CEOs, luxury influencers. As an influencer, bestselling author, copywriter, global speaker, she supports busy entrepreneurs to find their message and share it with millions of people.