I’m betting my entire business on 200 sq ft homes.

Everyone says I’m crazy. Here’s why they’re wrong:

The math is brutal right now:

→ Construction costs ⬆️
→ Lenders hate them
→ Affordability ⬇️

But there’s a $47B opportunity nobody’s talking about:

Micro-living.

While developers fight over luxury… the data says:

→ 68% of millennials can’t afford traditional apartments
→ Micro-unit occupancy = 96%
→ ROI on sub-400 sq ft units = 31% higher

“Who wants to live in 300 square feet?”

Wrong question.

The real question:
“Who wants to save $14,400 a year on rent?”

The answer: Almost everyone.
Last market survey came back with >50% indication of interest.

Other countries cracked this decades ago:

→ Smart design > square footage
→ Location > space
→ Amenities > size

A 250 sq ft micro-unit at $1,500/month isn’t just housing.
It’s financial freedom.

While others build luxury towers that sit half-empty…

We’re seeing:

→ 98% occupancy
→ 40% higher per-sq-ft returns
→ Waitlists in every market
→ Experience on par with a boutique hotel.

The biggest opportunities?
They often come in the smallest packages.

Sometimes you have to think smaller…
To win bigger.