Eugene Gershman is a real estate developer who grew his father’s construction company into a $30M/year development arm before the market forced him to regroup. Today, he focuses on smarter, high-impact projects, capital raising with clarity, and building sustainable businesses. Eugene’s journey has taught him how to lead through uncertainty, manage risk, and stay mentally resilient when the market shifts. He partners with property owners and emerging developers to bring single- and multi-family projects to life, sharing the lessons of experience along the way. His motto: “Don’t sell your land—develop it.”
Inside The Firm is a podcast dedicated to architects, entrepreneurs, builders, and professionals. Hosted by Lance Cayko and Alex Gore, each Monday they host a guest across various industries for Monday Morning Coffee, and then on Fridays, the pair sits down to do a deep dive into the nitty-gritty of starting, operating, and growing a successful architecture firm!
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